Women are prohibited from doing many things in Saudi Arabia, among them driving and being alone with a man they are not related to. How do women there decide what freedoms are worth fighting for? Reem Asaad, a finance lecturer at Dar al-Hikma Women's College in Jeddah joins The Takeaway with the story of an unusual campaign she is leading to defend the right of women to buy their lingerie from other women, because currently only men can sell women's underwear. Ms. Asaad joins us now from Jeddah, Saudi Arabia.
"This industry is living off the pockets of these women."
— Reem Asaad of Dar al-Hikma Women's College on the lingerie industry in Saudi Arabia