What $12 Million In Anti-Gun Advertising Really Gets You

Tuesday, March 26, 2013

What sort of political change will $12 million in gun-control advertising actually buy you? New York City Mayor Michael Bloomberg, who's financing a series of ads, will soon find out. 

Kathleen Hall Jamieson is a professor of communication and Director of the Annenberg Public Policy Center at the University of Pennsylvania.

Our Washington correspondent, Todd Zwillich, is filling in as host all this week. Follow Todd on Twitter for the latest from Capitol Hill.

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Todd Zwillich

Comments [3]

oscar from ny

This mayor makes everyone sick, its waterd down nonesence, its obvious he has an amish approach on everything, this gun issue is so polarizing, 7 rounds? 6 rounds?..wth is wrong with these advocates,..now everyone is going to think new yorker are out of their minds...who or what does this mayor want to achieve? ..how ignorant or stupid are we?..I know for a fact he's babling about this because he's old and sinile and needs attention or pampers, he's obsessed with the camera, he wants to be relevant but spending millions on this is absurd...guns is what makes us or brakes us..please mr mayor if you want to save lives go to Afghanistan or Iraq and feed the poor or the starved or go work at a hospital ....stop giving nrw yorkers a bad rap..

Mar. 26 2013 03:00 PM
Bonnie D MacEvoy MD MPH from Corvallis, Oregon

The comment was made on the air criticizing Bloomberg for using his $12 million to try to influence individual issues and politicians. Why does no one complain when the NRA plows its millions into the issue? It's about time someone spoke up and retaliated against the large gun lobby.

Mar. 26 2013 01:43 PM
Larry Fisher from Brooklyn, N.Y.

"Good guys" with guns are surprised themselves, when they become bad guys with guns...

Gun Control is directly related to people's trust in their Government to protect them. People are not trusting their Government to protect them from "bad guys" with guns and so more guns are being bought and sold.

We are in a vicious cycle and no anti- gun ads are going to work right now.
It is a sorry situation.

Mar. 26 2013 01:39 PM

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