Reebok to Pay Settlement Over EasyTone Sneakers

Thursday, September 29, 2011

Some enticing advertisements for shoes by Reebok have been circulating, promising "up to 28 percent more of a work out for your butt, up to 11 percent more for your hamstrings and calves." It sounds like a lot to expect from a simple shoe, and the Justice Department is saying it's worse than just an exaggeration — the company is making false claims, and should reward disappointed customers with refunds, which could add up to $25 million.

Louise Story, Wall Street and finance reporter The New York Times, gives the details of the Justice Department's action against Reebok.

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