Japan Auto Industry Hit Hard by Quake

Monday, April 25, 2011

Toyota logo

This morning, Honda, Toyota, Suzuki, Mazda, Mitsubishi and Nissan release their domestic production levels, sales, and export results for the month of March. This is the first time that the largest Japanese automakers have shown hard numbers of their company’s activity since a deadly earthquake occurred off the coast of Sendai. Ever since the devastating earthquake officials in Japan have been putting on a brave public face. But, that posture may be coming at a high cost.

For more, we speak with Edward Lincoln the director of the Center for Japan-U.S. Business and Economic Studies at NYU’s Stern School of Business and Paul Eisenstein, publisher of the Detroit Bureau Dot Com.


Paul Eisenstein and Edward Lincoln

Produced by:

Hsi-Chang Lin

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