Since its publication in 2005, millions of people have read "Freakonomics." The best selling book, written by economist Steven Levitt and New York Times reporter Stephen Dubner, examines pop culture and everyday life through the economic lens of incentives. The result was unexpectedly funny and popular enough to have spawned a newly emerging media empire, including Freakonomics Radio and "Freakonomics: The Movie."

In the wake of attempted and successful suicide bombings on an airplane and at a CIA base, American attention is riveted on how to identify potential terrorists and cope with the costs of attacks.  But conventional wisdom about these attackers and their attacks is often wrong, and the costs can significantly add up even when far from the site of a potential blast. Our friend Stephen Dubner, co-author of “SuperFreakonomics: Global Cooling, Patriotic Prostitutes, and Why Suicide Bombers Should Buy Life Insurance” and the Freakonomics blog on nytimes.com joins us to talk about how we frequently let terrorists succeed ... even when they fail.

This year’s football season … full of exciting games and undefeated teams ... is also unfolding amidst concerns over head injuries to players. But what would happen if the helmets meant to protect players' heads were removed from the game? "SuperFreakonomics" co-author Stephen Dubner reports on the surprising outcomes, with safeguards and incentives included, of course.

Click through to watch a video of Cal's electric tailback Jahvid Best, who was diagnosed with a concussion after taking a serious fall earlier this month.

 

Seat belts are a simple technology; they have saved many lives since their introduction in the 1950s.  Since then, however, concern over protecting children in traffic accidents has led to many models of child car seats, and many state laws requiring parents to put kids in them until they are six or seven years old.  In "SuperFreakonomics," Stephen Dubner and Steven Levitt compare the safety record of car seats and seat belts, going so far as to buy their own testing time at a safety rating facility. Their analysis brings into question whether seat belts actually perform any worse than newer technologies.  Some people, including the Secretary of Transportation, are questioning these results.  Here is "Super Freakonomics" co-author Steven Levitt's response.

People (and economists) have long thought that humans have a basic inclination toward altruism: toward helping one another without thinking of a reward. Stephen Dubner, co-author of "SuperFreakonomics: Global Cooling, Patriotic Prostitutes, and Why Suicide Bombers Should Buy Life Insurance" tells the story of how this was called into question and how studies complicate the picture of what motivates human beings.

Our contributor Beth Kobliner brings in a new 6-year survey out today from The Ethics Resource Center, which says people are behaving more ethically at work while the economy is slow. Stephen Dubner is a little skeptical, however, that people reliably self-report their own ethics practices.

The new "SuperFreakonomics" book has attracted some passionate criticism from climate scientists and a community of writers, researchers and scholars for a chapter on global warming. Co-authors Stephen Dubner and Steven Levitt reject the idea that reducing carbon emissions should be the sole focus for addressing global warming, and dive into an array of bold ideas for "geoengineering," which would allow people to directly change temperatures on Earth. Stephen Dubner joins us to explain and defend the Freakonomics approach.

Our friend Stephen Dubner, co-author of the Freakonomics books and the Freakonomics blog at The New York Times, joins us all this week. We'll ask him what motivates the questions he asks in the new book, "SuperFreakonomics: Global Cooling, Patriotic Prostitutes, and Why Suicide Bombers Should Buy Life Insurance." Today's topic is health care costs and the impact of 'all-you-can-eat' insurance plans.

A few decades before doctors understood basic germ theory, a curious process played out in 19th-century Austria. At the time, doctors were trying to find the cause of a deadly fever striking many mothers and newborn infants in the delivery room. Among the possible causes they considered were tight corsets and women upset by the presence of men in the room. The actual cause was eventually uncovered by the relentless and data-driven work of Ignaz Semmelweis, a doctor whose work ulimately saved uncountable lives.

Dr. Semmelweis' line of reasoning is now highlighted by Stephen Dubner, co-author of the "Freakonomics" book and blog. The new book, "SuperFreakonomics: Global Cooling, Patriotic Prostitutes, and Why Suicide Bombers Should Buy Life Insurance," comes out next month.

Takeaway Contributor Stephen Dubner, who co-authors the Freakonomics book and blog, asked his readers to come up with a six-word motto for the United States. Our listeners joined in the fun and now Stephen is here to announce the winner of our poll.

Want to see the poll results for yourself? Click here!

Freakonomics co-author Stephen Dubner asked for a new six-word motto for the United States. He's picked his finalists (in ALL CAPS) over on his blog, but we're asking for yours too. Vote on your favorite motto below, then add your own!

Voting is now closed, but you can still leave your comments as always. Thanks for your entries and votes!

Click through to view the results...

On Sunday, the powerhouse Pittsburgh Steelers face off against the Arizona Cardinals in Super Bowl 43. The Cardinals are the underdog, so if you don't have loyalties to either team you might be tempted to root for Arizona. But hold on just a second. The Takeaway is talking to Stephen Dubner, author of Freakonomics and unabashed Steelers fan, who has a list of ten reasons to root for the Pittsburgh Steelers.

Not a Steelers fan? Here are all the reasons to love the Arizona Cardinals.

The Obama administration is considering the creation of a “bad bank” to buy up billions in so-called toxic assets. We’re taking an in-depth look at this seemingly counter intuitive proposal — a proposal that could cost in excess of $2 trillion. Can bad banks be a good thing? The Takeaway is joined by Jane Sasseen, Washington Bureau Chief for BusinessWeek, and Freakonomics author Stephen Dubner.

What we fear and why we fear it is the new favorite topic of economist Stephen Dubner, co-author of the "Freakonomics" book and New York Times blog. In the context of the New Year's Day bombings in Aspen and the Muslim family who were removed from a commercial flight, he joins John and Adaora to explain why the things we fear the most are simply irrational.

Be sure to read Stephen Dubner's blog post on fear, The Cost of Fearing Strangers.

An American president's economic advisers are arguably the most influential group of financial policymakers in the world. So why is that team so often free of high-regarded economists? "Freakonomics" co-author Stephen Dubner joins the program.

The brilliant young men and women who were plucked from college by booming banks are now looking for other options. This is a good thing, and history proves it, says Stephen Dubner, co-author of the "Freakonomics" book and blog. Americans can look forward to talented, hard-working people spreading out through the economy, in ways that may buoy our GDP.

About two and a half million men and women serve in the U.S. military. These days, it's a job that almost certainly involves serving in a war zone, as American soldiers continue to fight in Iraq and Afghanistan. So who chooses to serve in the volunteer military? In many cases, it's not people without other options. [Editor's note (9/23/2008): The number of men and women serving in the military was corrected.]

Upon his return home from the Republican National Convention in St. Paul, “Freakonomics” author Stephen Dubner came to a conclusion: John McCain hates economists. Dunber talks to John and Adaora about what the McCain camp has against number crunchers

Stephen Dubner, Takeaway convention correspondent, author “Freakonomics: A Rogue Economist Explores the Hidden Side of Everything”