Mickey Mouse Meets The Hulk

Disney to acquire Marvel Inc. for $4 billion

Tuesday, September 01, 2009

The children’s entertainment super-giant Walt Disney Corporation announced on Monday that it's acquiring Marvel Inc., the home of such superheroes as Spiderman, Iron Man and Captain America. The $4 billion deal would see Mickey Mouse on the same corporate team with the likes of the X-Men, The New Mutants and other yet-to-be-blockbuster movie action fare.  

The question now is: was this a bold and brilliant example of corporate synergy or an ungodly pop-cultural mutation? We ask Takeaway contributor Mary Elizabeth Williams, culture critic for Salon.com

 

"Want to know where the money is? it’s in comic book characters. That’s the global economy now: it’s comic book characters." — Mary Elizabeth Williams, Takeaway contributor and culture critic for Salon.com

Guests:

Mary Elizabeth Williams

Contributors:

Hsi-Chang Lin

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